AI at production scale.
Media-localization systems processing ~18,000 hours of content a day. Dubbing pipelines that handle hours-long video.
Independent thinking. Compounding impact.
1–2 advisory seats openFor founders building what’s next
I’m Muneeb, a practising engineering leader. I help your team turn AI into better decisions, stronger engineers, and more shipped work.
Your team. My experience. Aiming for 10×.

Still in the code. Twelve engineers. Production AI. Every week.
Explore the approachWhere I make the difference
Tools move fast. Your team needs someone who knows what earns its place. These are the four questions I help you answer.
Explore AI adoption advisoryFrontier models aren’t interchangeable. I map each job, from reasoning and code to extraction and search, to the model that actually wins it. Then re-check as the field moves.
Code review, tests, docs, the boring 80%. I wire AI into how your engineers already work, so the leverage shows up in shipped output.
Approval boundaries, evals, fallbacks, and a real off-switch. The difference between AI that compounds quietly and AI that pages you at 3am.
Knowing where to spend tokens and where a cached call does the job. I run a twelve-engineer team on roughly $50 per engineer per month.
From the workbench
Production systems, public tools, and teams that ship. A little of what keeps my perspective current.
Media-localization systems processing ~18,000 hours of content a day. Dubbing pipelines that handle hours-long video.
CLIs and MCP servers that let AI agents research, search, and act. Inspect the code. Try it yourself.
75%less manual response work
with AI twin systems
20k+users served across
production platforms
3×faster delivery across
the systems my teams ship

A partner, with skin in the game
I’ve mentored 25+ engineers and currently lead twelve at Hashone Digital. I’m solving the same architecture, AI, and team challenges you are, every week.
I work with one or two teams at a time. You get direct access to me, and advice grounded in what actually happens when you ship.
A little more about how I workFrom the first architecture decision to the next senior hire. Here’s where I can help.
The mindset, habits, and tooling to make your existing engineers dramatically more effective. Bring juniors up to speed and give senior engineers more room to do their best work.
Codebase walkthroughs, ADR feedback, scaling decisions, and build-vs-buy calls. A senior set of eyes before you commit the next six months.
Interview rubric review, sitting in on senior loops, and settling leveling debates. Get a clearer signal before making an expensive hire.
When your lead engineer is stuck on something an outside perspective can solve in thirty minutes. On call for the hard ones.
The engineering story for your investor deck or due-diligence pack, credible to the most technical person in the room.
A clear role makes a better partnership.I advise and unblock. Your engineers build. I don’t manage your team day to day, source candidates, or take on full-time work.
The tools I use in production, not just read about.
Room for the right partnership
Clear scope. Direct access. Every retainer starts with a one-page agreement. Equity is a bonus on top of cash.
A senior engineering brain, on call.
$800/ month
Weekly call + async access
Inside your team. Moving things forward.
$2k/ month
One day a week, hands-on with your team
An independent engineering read for investors or acquirers.
$1.25kone-off
Fixed scope
One hard decision, answered in one to two weeks.
$2.5kone-off
1–2 weeks
Not sure which fits? Start with a 30-minute conversation
No long runway to get started.
Thirty minutes on your stage, your team, and the real problem. We work out whether I’m the right fit.
A clear shape, rate, and response-time SLA. You know exactly what you’re getting.
Weekly calls and async access. Month to month, with an honest exit when the problem is solved.
Expensive for teams that use it carelessly. Used well, it's the cheapest senior engineer you'll ever hire. Knowing exactly where to spend tokens and where a cached call does the job is most of what I do. On my own team that works out to about $50 per engineer per month, and that's the whole bill. I optimise for what's coming, not what's trending, so you're not rebuilding it in six months.
Yes, and that's the point. You get someone currently doing the job at scale, about half a day a week, with evenings and weekends for async and a clear response-time SLA. Fresh beats merely available.
Sometimes, as a bonus on top of a cash retainer, never instead of it. If we both believe in the upside, great. But I don't trade my rate for a line on the cap table.
I'll tell you on the first call. Disqualifying honestly is part of the service. A wrong engagement wastes your money and my time.
Discovery call this week, a one-page scope within a few days, and we can start the following week.
No, I'm the brain, not the hands. I make your engineers more effective. If you genuinely need build capacity, my team at Hashone Digital is a separate conversation.
A decision, a bottleneck, a big idea.
Let’s work out what comes next.
I’ll get back to you personally.